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The Panda Made Me Do It

WWF

This campaign switches the focus from animals to people, and from big conservation issues to simple actions that everyone can do to help.

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FSC campaign

WWF

WWF's FSC campaign sends home the message that our choice of wood or paper can have far-reaching consequences.

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What one tree means to me

Arjowiggins Graphic

“What one tree means to me” challenges the misconception that using recycled paper means sacrificing quality.

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