Bostock and Pollitt

Digital

BT Openzone

Screenshot of the BT Openzone website

BT Openzone is BT's premium wireless broadband service for business people on the move - it provides fast, reliable internet connection outside the office or home.

We made the website more human and accessible by restructuring the content, simplifying the navigation, applying a contemporary design, and refreshing the tone of voice.

It now gets the story over in a way that reflects the service itself. And it sounds like a person not and institution.

www.bt.com/openzone