News

23.01.09 | Dublin Airport City - a catalyst for Ireland's next economic wave

Dublin Airport Authority (DAA) is creating an 'airport city' next to Dublin Airport. When finished, it will be the equivalent of almost 20% of Dublin's current office space.

The idea behind our brand work was to show the project as a vital catalyst for future Irish economic growth. Centered around the idea "future thinking" the identity features an arrow device to convey a visionary, ambitious and forward-looking development.

We're currently working on a marketing toolkit that will make the idea visible to all key audiences.

www.dublinairportcity.ie

16.01.09 | Directgov - Pointing Directgov in the right direction

Directgov is revolutionising the way people access public services. On one site, you can now get advice and information on everything from pensions to recycling.

We were commissioned to develop the Directgov brand and upgrade the way the website looks and works.

We wanted to add some personality to the brand so we created a friendly, simple illustration - the flexible canine character. You'll see him in the current advertising campaign (by ad agency MCDB) on TV and in the press. The character acts as a guide, drawing attention to specific campaign messages.

www.direct.gov.uk

09.01.09 | Britvic - Talking about corporate responsibility

Everybody's talking about corporate responsibility and Britvic is no exception. Their CR strategy is built into four key areas; packaging, operations, health and community.

We've been helping them get the message out to leading retail and consumer companies, turning sustainability into a real business benefit.